Comments for Altair Customer Intelligence

Comment on Social Media Drives Learning for Financial Institutions but Not Necessarily Loyalty by The Financial Brand

The Financial Brand — Sun, 19 Feb 2012 16:57:00 +0000

Extensive studies conducted by The Financial Brand have established that banks will only see about 1 relevant mention per month on social sites for every $100 million in assets they have. Over 95% of all financial institutions have less that $1 billion in assets, meaning most financial institutions won’t find even more than a dozen or two social mentions every year.nnEveryone likes to say “people are already online talking about you,” but it just isn’t true. For financial institutions, there are maybe 250 out of 15,000 in the U.S. with a volume of social conversation worth allocating time, attention and resources to.

Comment on Don’t Offend Your Customers by Degoddes

Degoddes — Wed, 09 Nov 2011 00:12:00 +0000

Not to mention the fact that they already have that information since you MUST provide a driver’s license to obtain the VIC card.

Comment on Loyalty Program Goals by TERRY

TERRY — Tue, 08 Nov 2011 06:04:52 +0000

social interaction anxiety... Buy_without prescription...

Comment on Radius Based Selections not working? Try Drive Time or Primary Market Area (PMA) by Multiple Locations, Which One is best for your Customer? | Altair

Multiple Locations, Which One is best for your Customer? | Altair — Thu, 20 Oct 2011 21:33:49 +0000

[...] Having multiple locations within a customer’s footprint is not a bad thing. Although, sending a location based message can be challenging. Sometimes the customer/future customer does not even know they have multiple locations to use. In many instances you’ll already have your customer assigned to a “home” location but there could be additional locations you want them aware of. To tackle the location assignment you can do a simple radius search from the home to the nearest locations OR as discussed in a previous blog you could use drive time or a primary market area. ”Radius Based Selections“ [...]

Comment on 20 Million Multigenerational Households Uncovered in Research by 3 Baby Boomer Facts with InfoGraphics | Career Design

3 Baby Boomer Facts with InfoGraphics | Career Design — Wed, 19 Oct 2011 22:30:52 +0000

[...] This is not necessarily bad. In the TED talk by Dan Buettner “How to live to 100+” one of common factors of communities with many 100+ citizens were multi-generational households. [...]

Comment on True Loyalty a Case for Going Beyond Customer’s Transactional Data by Andy

Andy — Mon, 10 Oct 2011 14:58:00 +0000

Great article

Comment on Multigenerational Households – Untapped Marketing Potential by 20 Million Multigenerational Households Uncovered in Research | Toll Free: 1-855-554-2966

Thu, 22 Sep 2011 13:26:26 +0000

[...] The reasons for multigenerational households are many and the marketing opportunities are equally varied. To learn more or see the statistics from the project read, “Multigenerational Households – Untapped Marketing Potential”. [...]

Comment on Multigenerational Households – Untapped Marketing Potential by 20 Million Multigenerational Households Uncovered in Research | Altair

20 Million Multigenerational Households Uncovered in Research | Altair — Tue, 20 Sep 2011 14:06:59 +0000

Comment on CUSTOMER INTELLIGENCE by Multigenerational families increasing in response to economy | Green Heritage News

Tue, 13 Sep 2011 16:02:59 +0000

[...] families are increasing in response to the economy. Altair Customer Intelligence, a company involved in marketing research, has found multigenerational families now represent [...]

Comment on Multigenerational Households – Untapped Marketing Potential by jennifer

jennifer — Mon, 12 Sep 2011 20:22:34 +0000

Do you have the full chart? Thanks.